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INTERNATIONAL FOOD AND AGRIBUSINESS MANAGEMENT ASSOCIATION


Schedule – Academic Symposium

Leading scholars and rising voices from across the globe present groundbreaking research shaping the future of food, agriculture, and sustainability. Here an international community of academics tackle the world’s most urgent challenges—from climate resilience and food security to supply chain innovation and agtech adoption.

The Symposium runs over two days—Monday and Tuesday—with two 2-hour sessions each day (morning and afternoon). During each session, presentations will take place simultaneously in 9–10 rooms, with each room dedicated to a specific topic. Attendees are welcome to stay in one room or move between rooms. Each presentation lasts 24 minutes: 5 minutes for setup, 15 minutes for the talk, and 4–5 minutes for Q&A. Presentations will follow the order listed in the schedule below.

* = Person presenting the paper

  Presentations highlighted in green are Cases.

  Special Sessions highlighted in gold

Student Case Competition judging in blue

MONDAY, 23–JUNE

7:30 – 8:30

Registration Desk Open
Lobby

8:30 – 9:00

Symposium Kick-Off

Dr. Rodrigo Farinha; 2025 Academic Symposium Chair, Fundação Getulio Vargas – São Paulo School of Business (Brazil)
Roberto Fava Scare; General Director and Founder of Harven Agribusiness School, Founding Partner of Markestrat Agribusiness (Brazil)

DabiPark Auditorium

9:00 – 10:00

Keynote 1: Native Ecosystem Revitalization Agriculture – Leontino Balbo Junior
DabiPark Auditorium


Leontino Balbo Junior is Executive Vice President of Native Organic Products, the organic division of the Balbo Group—a family-owned agribusiness that has operated in Brazil's sugarcane sector since the early 1900s. Under his leadership, Native has become the world’s largest producer of organic sugar and ethanol, with sustainable products reaching over 60 countries and serving sectors ranging from food and beverage to cosmetics and pharmaceuticals. As Agricultural Director of Usina São Francisco and Director of Usina Santo Antonio, Leontino has spearheaded an agroecological transformation that integrates productivity with biodiversity conservation, soil regeneration, and carbon sequestration. His work has redefined what's possible in large-scale farming—proving that high-yield agriculture can also restore ecosystems and uplift communities.


10:00 – 10:30

Coffee Break
Lobby

 10:30 – 12:30

Session 1

Session 1A

Digital Transformation of Agriculture  |  Room: Ourofino  |  Moderator: Mapula Hildah Lefophane

10:30 – 10:54

Digital Transformation in the Agricultural Supply Chain Elder Bruno*, Nuffield BR, Maxxagro Smart Business (Brazil)

10:54 – 11:18

From Field to Table: Freshippo’s Model for Empowering the Integration of the Entire Agriculture Chain Through Digitalization Longbao Wei*, Z. Chu, Q. Zhang, L. Fang, C. Ye, S. Swaroop, Zhejiang University; Y. I. Luo, Hangzhou Freshippo Network Technology Co., Ltd. (China)

11:18 – 11:42

IOT-Driven Transformation in Agribusiness: A Comprehensive Framework for Impact Assessment Nadia De Barros Alcantara*, R. B. Filho, C. Mourad, Institute of Management Foundation–FIA; A. Nicolella, C. A. Bonacim, F. Vieira, L. Piola, University of São Paulo (Brazil)

11:42 – 12:06

Innovation Into Circular Ecosystems: The Implementation of a Digital Platform in the Food Redistribution Network of Milan Urban Municipality Giulia Valentini*, A. M. Rizzuni, Polytechnic University of Milan (Italy)

Session 1B

Innovation in Agribusiness  |  Room: Massey Ferguson  |  Moderator: Hiraina Tangiora

10:30 – 10:54

Demonstrating Digital Value Chain Solutions and Implications for the Smallholders Pulses Farmers in Pakistan Mubashir Mehdi*, University of Agriculture Multan (Pakistan); R. Adhikari, University of Queensland (Australia); B. Ahamd, University of Agriculture Faisalabad (Pakistan)

10:54 – 11:18

Adding Value to Indigenous Brands Through Collaborative Marketing: Learning from a Māori Grower Collective and a Global Kiwifruit Corporate Hiraina Tangiora*, X. Lucock, D. Dean, H. Matunga, Lincoln University (New Zealand)

11:18 – 11:42

Disturbance – Adaptation: The “Alcachofas Platenses” Case Mariano Villani*, F. Mogni. H. Palau, S. Senesi, University of Buenos Aires (Argentina)

11:42 – 12:06

Effects of Technological Adoption on Coffee Productivity in Patrocínio, Brazil Isabela Romanha De Alcantara*, C. E. De F. Vian, University of São Paulo (Brazil)

Session 1C

Cooperatives & Associations  |  Room: Minerva Foods  |  Moderator: Alex Kaliro

10:30 – 10:54

Goplan: Governing a Unique Franchise Business Founded from An Association Fábio Matuoka Mizumoto*, Markestrat and Harven Agribusiness School; A. C. Rodrigues, R. P. Bocchi, Markestrat (Brazil)

10:54 – 11:18

Agraria, a Cooperative Committed to the Future Marcos Fava Neves*, A. A. De Freitas, M. A. B. Dos Santos, L. F. Martinez, University of São Paulo (Brazil)

11:18 – 11:42

Governance, Property Rights, and Succession in Agricultural Cooperatives of Mato Grosso Do SulJoão Luiz Brandão*, J. L. G. G. Brandão, S. Caleman, Federal University of Mato Grosso do Sul (Brazil)

11:42 – 12:06

The Role of Farmers’ Cooperatives and Associations as an Innovation System in Agriculture in Creating Competitive Advantage and Fostering Social-Economic Transformation Among Peasant Farmers in Uganda Alex Kaliro*, Akaliro Investiments Uganda Limited (Uganda)

Session 1D

Risks & Resilience in Agriculture  |  Room: São Martinho  |  Moderator: Anathi Makamane

10:30 – 10:54

Enhancing Rural Livelihoods and Empowering Youth Through Agripreneurship: An Analysis of the Comprehensive Rural Development Programme in Qwaqwa, Free State, South Africa Anathi Makamane*, Z. Khetsha, Central University of Technology (South Africa)

10:54 – 11:18

Analysing the Effects of Loadshedding on Agricultural Gdp Growth in South Africa from 2014 to 2023 Ntshieni Moshobane*, M. H. Lefophane, L. V. Malebati, University of limpopo (South Africa)

11:18 – 11:42

The Financial Implications of Diversifying Wine Grape to Include Citrus in the Robertson Area, Western Cape, South AfricaBlanché Chenay Williams*, O. Perel, University of the Western Cape (South Africa)

11:42 – 12:06

Sustainable Biofertilizer In Promoting Regenerative Agriculture Cornel Michael Dominick*, International Institute of Tropical Agriculture (United Republic of Tanzania)

Session 1E

Farmers Resilience  |  Room: Sistema OCESP  |  Moderator: Nic Lees

10:30 – 10:54

Factors Affecting Adoption of Digital Technologies by Resource-Constrained Smallholder Farmers in the Eastern Cape Province, South AfricaNasiphi Vusokazi Bontsa Tafeni*, A. Mayekiso, L. Gwala, A. Mushunje, University of Fort Hare (South Africa)

10:54 – 11:18

Weathering the Storm: New Zealand Farmer Resilience to Climate-Related Disasters Nic Lees*, S. Lucock, Lincoln University (New Zealand)

11:18 – 11:42

Case in Point: Quantifying the Impact of Power-Outages on South African Agricultural Value Chains Kandas Cloete*, M. Van Der Merwe, T. Davids, F. Meyer, L. Pienaar, University of Stellenbosch (South Africa)

11:42 – 12:06

Resilience of Commercial Livestock Farmers to Agricultural Drought: Implication for Agribusiness of South Africa Yonas Bahta*, F. Mare, University of the Free State (South Africa)

Session 1F

Agribusiness Management & Entrepreneurship  |  Room: AMAGGI  |  Moderator: Vitor Marques

10:30 – 10:54

A Framework Proposal for Strategic Planning and Management for Agribusiness Startups Vitor Marques*, Markestrat; M. F. Neves, Harven Agribusiness School (Brazil)

10:54 – 11:18

Entrepreneurial Women Transforming Angola’s Informal Market: The Case of Chibia – Huíla Susana Falcão*, Fondation Ondjyla (Portugal), SEIVA - Association for Agribusiness and Entrepreneurship (Angola)

11:18 – 11:42

Business Re-Organisation Models of Local Development the Competitiveness of Agritourism Carla Zarbà*, University of Catania (Italy)

11:42 – 12:06

Villela De Andrade Family: Balancing Tradition and Innovation After 100 Years Fábio Matuoka Mizumoto*, Markestrat and Harven Agribusiness School; R. P. Bocchi, A. C. Rodrigues, Markestrat (Brazil)

Session 1G 

Agribusiness Sustainability  |  Room: SLC  |  Moderator: Lucas Prado

10:30 – 10:54

A Critical Review of Sustainability Indicators for AgribusinessDienice Bini*, C. E. de F.s Vian, University of São Paulo (Brazil)

10:54 – 11:18

Mió Café: How to Grow While Preserving Quality and Proximity?Lucas Sciencia Do Prado*, B. Mascarini, M. J. A. Pinto, R. F. Scare, São Paulo School of Business Administration, Harven Agribusiness School, Markestrat (Brazil)

11:18 – 11:42

Associating Climate Change Mitigation and Protein Security: The Case of IrelandMarie Merlo*, C. Buckley, T. Hennessy, J. O’Mahony, University College Cork (Ireland)

11:42 – 12:06

Food Loss and Waste and Corporate Social Responsibility: An Integrative FrameworkLuciana Florencio De Almeida*, A. S. Silva, T. V. R. Rodrigues, Higher School of Advertising and Marketing (Brazil)

Session 1H

Social Capital and Inclusion  |  Room: Atvos  |  Moderator: Hernán Palau

10:30 – 10:54

Social Capital as a Driver of Competitiveness in the Citrus Sector: A Comparative Analysis Between Entre Ríos and CorrientesFernando A. Mogni*, S. Senesi, H. Palau, M. Villani

10:54 – 11:18

Effects of Participatory Approach on Value Chain development of Pulses in Pakistan: Problems and ProspectsBurhan Ahmad*, M. A. Iqbal, University of Agriculture Faisalabad; M. Mehdi, University of Agriculture Multan (Pakistan); R. Adhikari, University of Queensland (Australia)

11:18 – 11:42

Socioeconomic Factors Influencing Participation in the Production and Value Addition Activities of Indigenous Leafy Vegetables: Lessons from Rural Home Garden Farmers in Alfred Nzo District, South AfricaAnele Mayekiso*, A. Khoza, L. Gwala, N. V. Bontsa-Tafeni, University of Fort Hare (South Africa)

11:42 – 12:06

Determinants of Cooking Energy Source Choices and Their Impact on Household Food Security in Limpopo, South AfricaMzwandile Madonsela*, J. Manyike, M.K. Madonsela, University of Fort Hare (South Africa)

Session 1I

Best Paper Finalists  |  Room: Carmeuse  |  Moderator: Jeff Luckstead

10:30 – 10:54

Impacts of Mass Deportation of Undocumented Workers on the Broiler Supply ChainStephen Devadoss*, Texas Tech University; J. Luckstead, Washington State University (USA)

10:54 – 11:18

Implicit Income Transfers Through Free School Meals: The Effects of PNAE on Household Food Security, Expenditure, and Diet CompositionMaria Micheliana Da Costa Silva*, C. De Deus, Federal University of Viçosa (Brazil)

11:18 – 11:42

Straw Pellets as Innovative and Sustainable Substrate Alternative: A PLS-Analysis of German Biogas Plant Operator’s Acceptance BehaviourSoren Mohrmann, University of Göttingen (Germany); V. Otter*, Wageningen University (Netherlands)

11:42 – 12:06

Side-Selling in Mexican Coffee Cooperatives: Insights from Cooperative and Noncooperative Farmers Carlos Trejo Pech*, University of Tennessee, Knoxville (USA); R. Servin-Juarez, Postgraduate College, Córdoba (Mexico)

Session 1J

Agribusiness Sustainability  |  Room: Anfiteatro Citricultura  |  Moderator: Tássia Gerbasi

10:30 – 10:54

Brazil’s Path to Sustainable Dairy: A Comparative Institutional Analysis of Organic and Low-Carbon Milk Production Renan Rosolem Machado*, University of São Paulo; V. L. dos S. Silva, P. S. B. Schnaider, University of São Paulo; M. de M. B. Vinholis, Brazilian Agricultural Research Corporation-EMBRAPA (Brazil)

10:54 – 11:18

FERTBEM: A Sustainable Idea to Do Good Tássia Gerbasi, Harven Agribusiness School; L. Claudino, L. C. Leite, Markestrat; L. S. Prado, Markestrat and Harven Agribusiness School (Brazil)

11:18 – 11:42

Case Study Nugali Chocolates: Bean To Bar Sustainability Clarice Zimmermann, R. S. Machado, F. C. de A. Saraiva, B. N. Rossi, Higher School of Advertising and Marketing–ESPM (Brazil)

11:42 – 12:06

Modelling the Determinants of Maize Irrigators’ Intention to Adopt Water-Saving Technology in South Africa Markus Monteiro, Y. T. Bahta, H. Jordaan, University of the Free State (South Africa)

12:06 – 12:30

Sustainable Innovation in Pet Food Supply Chain: Pet Owners Preference and Purchase Likelihood of Insect Protein Based Pet Food Lonnie Hobbs, A. Bimonte, A. Shanoyan, Kansas State University (USA)

 12:30 – 14:00

Lunch 

 13:00 – 16:00

Student Case Competition Presentation to Judges  |  Rooms: SLC, Atvos, Carmeuse
These sessions are only open to SCC competitors and judges. Closed to all other attendees.

 14:00 – 16:00

Session 2

Session 2A

Innovation in Agribusiness  |  Room: Ourofino  |  Moderator: Altivo Cunha

14:00 – 14:24

Transparency and Organizational Structure in Digitainable Agri-Food Supply Chain Networks Verena Otter*, Wageningen University (Netherlands)

14:24 – 14:48

Scaling and Sustaining Digital Agricultural Services in Nigeria: Opportunities and Challenges Edward Mabaya*, J. B. Babadara, Cornell University (USA)

14:48 – 15:12

Perú: Innovation in Agribusiness with BlueberriesLeoncio Fernández Jeri*, National Agrarian University (Peru)

15:12 – 15:36

Water That Nourishes: The Impact of Rainwater Cisterns on Food Consumption in Brazil’s Semi-Arid Region Caroline de Deus*, M. M. da Costa Silva, Federal University of Viçosa (Brazil)

15:36 – 16:00

Value Matrix: A Methodology to Guide the Modernization of Wholesale Food Markets Altivo Cunha*, FAO - Food and Agriculture Organization of the United Nations and FIA Business School; C. B. Mourad, N. de B. Alcantara, L. A. M. de Castro, FIA Business School (Brazil)

Session 2B

Food Security & Consumer Markets  |  Room: Massey Ferguson  |  Moderator: Maria Kalyvaki

14:00 – 14:24

Local Branding and Consumer Behavior: Insights from Florida’s Blueberry MarketHayk Khachatryan*, Y. Jeon, B. Kassas, L. House, University of Florida; X. Wei, University of Maryland-Extension; R. Nayga, Texas A&M University (USA)

14:24 – 14:48

Food Insecurity Amidst Conflict: The Ukraine Crisis and its Ripple Effect on Global Agribusiness Supply Chains D. Q. Spencer*, M. Kalyvaki, Minnesota State University, Mankato (USA)

14:48 – 15:12

Food and Nutrition Security in China: Why Regions Matter? Yuchen Zhu*, Y. Lu, Y. Zhang, S. Fan, X. Fang, China Agricultural University; C. Qin, Guangxi University (China)

15:12 – 15:36

The Impact of Socioeconomic Factors on Meat Consumption: A Panel Regression Approach for Data from 180 Countries Otávio Celidonio*, D. Maciel, Federal University of Mato Grosso (Brazil)

15:36 – 16:00

Navigating Food Insecurity and Rising Costs: Assessing Food Affordability and Dietary Trends Among Canadian Young Adults Sadaf Molalei*, University of Guelph (Canada)

Session 2C

Food Waste  |  Room: Minerva Foods  |  Moderator: Ana Luiza Camargo Cunha

14:00 – 14:24

Food Waste Scenario of Midwest Brazilian Families Izabella Gomes Escobar*, Y. Casagranda, A. F. Razuk, L. L. E. Dias, K. F. de Oliveira, Federal University of Mato Grosso do Sul (Brazil)

14:24 – 14:48

A Systematic Literature Review of Corporate Practices of the Food Industry to Prevent and Mitigate Food Waste and Food Loss Ana Luiza Cunha*, V. L. Silva, University of São Paulo; B. L. Avelhan, José Luiz Egydio Setúbal Foundation; D. Barbiani, L. D. Lacerda, G. Pigatto, UnisinosG. Santini, São Paulo State University (Brazil)

14:48 – 15:12

From Markets to Clicks: The Impact of Purchasing Channel Migration on Household Food Waste Qingsong Tian*, Y. Lin, W. Gao, Hubei University; Y. Yu, Wuhan Institute of Technology; C. Li, Huazhong Agricultural University (China)

15:12 – 15:36

The Role of Overweight and Obesity in the Metabolic Food Waste in PeruEduardo Botti Abbade*, National University of Moquegua (Peru), Federal University of Santa Maria (Brazil)G. Pumi, Federal University of Rio Grande do Sul (Brazil)

15:36 – 16:00

Measuring and Managing Surplus Food, Food Waste and Discards. Data from the Italian Food Transformation Industry Giulia Valentini*, N. Randellini, G. Scotti, P. Garrone, Polytechnic University of Milan (Italy) 

Session 2D 

Empowering People in Agribusiness  |  Room: São Martinho  |  Moderator: Mariano Villani

14:00 – 14:24

Leveraging Innovation to Combat Salinization in Argentina: A Bilateral Collaboration for Climate-Smart Agriculture Nacho Elena*, S. Senesi, D. Rotili, M. Villani, F. Mogni, University of Buenos Aires (Argentina)

14:24 – 14:48

Determinants Influencing Women’s Involvement in Cassava Production in South Africa: Climate Change Adaptation and Mitigation Strategies in Agrifood Systems Walter Shiba*, S. Molepo, B. Dube, National Agricultural Marketing Council (South Africa)

14:48 – 15:12

Dombe 4.0 Project – The Impact of Family Farming on the Global Economy: The Case of Angola Susana Falcão*, Fondation Ondjyla (Portugal); J. M. Wanassi, SEIVA - Association for Agribusiness and Entrepreneurship (Angola); B. Piazzardi, Austral University (Argentina)

15:12 – 15:36

The Value of Student Experiential Learning Gregory A. Baker*, Santa Clara University (USA)

15:36 – 16:00

The Profile of Young Salespeople in AgricultureGustavo Stevanin De Souza*, M. Keshavarz, S. Downey, Purdue University (USA)

Session 2E

Institutional Innovations & Value Chains  |  Room: Sistema OCESP  |  Moderator: Melissa Van Der Merwe

14:00 – 14:24

Do Trade Agreements and Historical Relationships Enhance Spice Trade? Ram N Acharya*, New Mexico State University; K. Timsina, Nepal Agricultural Research Council (Nepal)

14:24 – 14:48

Feasibility of Wheat Self-Sufficiency in Brazil in the Short and Medium Term: Implications for Argentina’s Wheat Agribusiness System Hernán Palau*, D. Puppi, S. Morena, S. Senesi, University of Buenos Aires (Argentina)

14:48 – 15:12

Trade or Trap? The Impact of EU Trade Policies on South Africa’s Agri-Food Exports Melissa Van Der Merwe*, Stellenbosch University; I. Zdráhal, F. Lategan, Mendel University in Brno (South Africa)

15:12 – 15:36

Chinese Import Demand Analysis for U.S. Sorghum: Considering Macroeconomic Variables Lal Khan Almas*, T. Islam, B. Guerrero, West Texas A&M University (USA); G. Kibria, F. Dewan, Noakhali Science and Technology University (Bangladesh)

15:36 – 16:00

Analyzing the Competitiveness of Food and Beverage Industries Using Porter’s Diamond Framework: The Case of Iran Sayed Saghaian*, University of Kentucky (USA); H. Mohammadi, S. Eydizadeh, H. Mirzaei, E. AzamRahmati, M. A. Galougahi, Ferdowsi University of Mashhad (Iran)

Session 2F

Risks & Resilience in Agriculture  |  Room: AMAGGI  |  Moderator: Joana Colussi

14:00 – 14:24

Determinants of Livelihood Strategies Among Informal Food Traders in the Post-Covid-19 Pandemic Context: A South African Case StudyMapula Hilda Lefophane*, M. Morwatshehla, University of Limpopo (South Africa)

14:24 – 14:48

Profitability of On-Farm Cold Storage in the New Mexico Pecan Industry Alexander Wilson*, J. Lillywhite, A. Martinez, New Mexico State University; Farm Services Agency (USA)

14:48 – 15:12

ABC Plan: An Analysis of Rural Credit for Climate Change Mitigation in Brazilian Agricultural ProductionAna Maria Raab Forastieri Piccino*, M. Boteon, M. M. Oliveira, University of São Paulo (Brazil)

15:12 – 15:36

Economic-Wide Impact of Livestock Theft in South Africa Willem Abraham Lombard*, H. N. van Niekerk, University of the Free State; Y. T. Bahta, W. Clack, University of South Africa (South Africa)

15:36 – 16:00

Risks in Agricultural Production: Insights from Farmers in the United States, Brazil and ArgentinaS. Cabrini, National Institute of Agricultural Technology and National University of Northwestern Buenos Aires (Argentina); Joana Colussi*, G. Schnitkey, S. Irwin, University of Illinois Urbana-Champaign (USA)

Session 2G

Agribusiness Sustainability  |  Room: Anfiteatro Citricultura  |  Moderator: Attawan Guerino Locatel Suela

14:00 – 14:24

Computable General Equilibrium Model for Analysis of the Payment for Environmental Services in the Brazilian Cerrado Attawan Guerino Locatel Suela*, State University of Santa Cruz; C. Z. De Lima, FGV Agro; R. Wolf, Center for Global Trade Analysis; I. M. Trotter, Federal University of Viçosa (Brazil) 

14:24 – 14:48

Leveraging Value Chain Governance for Regenerative Agriculture: Enhancing Sustainability and Climate Resilience in Pakistan’s Potato Industry Hafiz Azhar Rasool*, Namal University, Mianwali (Pakistan), University of Florida (USA), University of Agriculture, Faisalabad (Pakistan)H. Badar, University of Agriculture, Faisalabad (Pakistan); T. D. Blare, University of Florida (USA), International Potato Center (Ecuador); A. Ghafoor, University of Agriculture, Faisalabad (Pakistan)

14:48 – 15:12

Sustainable Agribusiness Through Education: Lessons from Brazilian’s Crop Protection Containers Reverse LogisticsMarilene Iamauti*, M. Okamura, G. Peixoto, F. CardozoNational Institute for Processing Empty Packages – INPEV (Brazil)

15:12 – 15:36

Quantifying Popular Discussion of ESG in Online Media, Comparing the USA to the UK Mario Ortez Amador*, Virginia Tech; N. Widmar, M. Smith, Purdue University (USA)

After 16:00

Coffee & Networking
Lobby

POSTER SHOWCASE
Lobby

Empowering Sustainability: The Role of Local Governments in Advancing Innovation in Short Food Supply Chains M. Raftowicz, M. Kachniarz, Wrocław University of Environmental and Life Sciences (Poland)

Transforming Rural Areas Through Short Food Supply Chains: A Case Study from Poland M. Raftowicz, M. Kachniarz, Wrocław University of Environmental and Life Sciences (Poland)

Analysis of the Variability of Productivity and Post‑Harvest Loss of Grains in Brazil Under Conditions of Climatic Uncertainty and the Impact on Adjacent Sectors Considering the Perspective of the Input‑Output Matrix E. Botti Abbade,  Federal University of Santa Maria; E. Talamini, Federal University of Rio Grande do Sul (Brazil)

Social Sustainability in Family Fish Farming F. R. C. Caldas, J. R. C. Mauad, C. F. Ruviaro, Federal University of Grande Dourados (Brazil)

Unveiling the Determinants Behind Food Retailers’ Circular Economy Choices: A Framework Based on Institutional Pressure and Transaction Cost Economics G. Valentini, A. Rizzuni, P. Garrone, Politecnico Milano (Italy)

Rising Meat Protein Consumption in South Korea: Implications for Fruit and Vegetable Farmers J. Moon, K. Kim, M. Seo, H. Eom, Seoul National University (Republic of Korea) 

How Does Information Affect Decision‑Making? G. Melo, Texas A&M (USA)

Applying the Water‑Energy‑Food Nexus to Sustainable Development in Brazil H. C. Vieira,  A. F. Silva, Federal University of Goiás; S. Schneider, Federal University of Rio Grande do Sul (Brazil)

Private debt bonds in Brazilian agribusiness: Descriptive analysis of CPRsJ. J. da S. Junior, E. Assis, University of Brasilia (Brazil)

18:30 – 22:30

Quiz Bowl at Kauai Botânico, Avenida Portugal, 2670. Jardim São Luiz. Ribeirão Preto

The IFAMA Young Board invites you to a lively Quiz Bowl at a local eatery for an evening of friendly competition, laughter, and connection. Test your agribusiness knowledge, learn from others, and make new friends in a relaxed atmosphere. While the event is geared toward students and young professionals, all are welcome. Admission includes Brazilian bar food and drinks. Transportation to the venue from the Tryp Hotel or Harven is available on Uber. More details are available on the conference app.

This is a FUN night you won’t want to miss!

TUESDAY, 24–JUNE

8:30 – 9:30

Keynote 2: Agro Ecosystem: Innovation and Cooperation Driving Sustainability and Growth

DabiPark Auditorium


Dirceu Ferreira Junior (BRAZIL) has more than 30 years of experience in agribusiness—including leadership roles at Syngenta, Bayer, and now as AgTech Innovation Partner at PwC Brazil. He brings deep cross-functional expertise in business development, open innovation, and transformational strategy. He and other colleagues from PwC will deliver the Tuesday morning keynote at the Academic Symposium on June 24, launching day two of groundbreaking research from around the globe shaping the future of food, agriculture, and sustainability.


Fabio Pereira (BRAZIL) has over two decades of agribusiness leadership. He serves as Director of PwC’s Agribusiness Center of Excellence and is a key player in Brazil’s AgTech Innovation Hub. His expertise spans strategy, sustainability, innovation, and entrepreneurship—guiding transformative projects in market expansion, M&A, drone ecosystems, and resilient supply chains. An Agronomic Engineer with international research experience, Fabio is currently representing Brazil in the Nuffield International Farming Network’s Global Agribusiness Research Program, focusing on climate risk management and resilience.


Gabriela Geraldi (BRAZIL) is an animal scientist with a master's degree in animal production, specializing in agricultural innovation. She is an innovation and strategic connections specialist at the PwC Agtech Innovation Hub, leading initiatives that integrate startups, companies, and research institutions to advance agribusiness technologies. She also curates events, open innovation programs, and stakeholder engagement to accelerate industry transformation.

9:30 – 10:00

Coffee Break
Lobby

 10:00 – 12:00

Session 3

Session 3A

Digital Transformation in Agribusiness  | Room: Ourofino  | Moderator: Lindikaya W Myeki

10:00 – 10:24

Market Resilience and Diversity in Fresh Produce MarketsLindikaya W. Myeki*, North West University (South Africa)

10:24 – 10:48

Strategic Capacity and Challenges in the Development of Applications (APPS) for Decision-Making in Livestock: Case StudiesAna Luiza Camargo Mascarin Cunha*, V. L. Silva, University of São Paulo; M. de M. B. Vinholis, Brazilian Agricultural Research Corporation (Embrapa); C. F. da Cunha, State University of Campinas (Brazil)

10:48 – 11:12

Proposing a Theoretical Framework to Analyze Purchase Decisions Involving Technology AdoptionJaci Wentz*, G. Signorini, The Ohio State University (USA)

11:12 – 11:36

Western Australian Grain Growers’ Views and Perceptions on Adopting Traceability Systems for Reporting Sustainability CredentialsEmanuel Gómez*, M. Burton, A. Mugera, R. Kingwell, University of Western Australia (Australia)

11:36 – 12:00

Simplifying the Coffee Value Chain by Connecting the Producer to the Consumer: The Case of Veroo CaféLeticia Martinez*, Harven Agribusiness School; M. F. Neves, M. B. Carísio, University of São Paulo (Brazil)

Session 3B

Agribusiness Sustainability  |  Room: Massey Ferguson  |  Moderator: Shaheer Burney

10:00 – 10:24

What Makes Dairy Farms More Sustainable? Economic, Demographic, and Sociological Determinants of Utilizing Sustainable Practices in Wisconsin Shaheer Burney*, M. Zillges, University of Wisconsin - River Falls; M. M. Bell, P. D. Lowe, R. Gurney, University of Wisconsin – Madison (USA)

10:24 – 10:48

Commitment to Sustainability or Marketing Strategy to Increase Profits? A Preliminary Analysis of Startup Practices in Argentina’s Ag Tech SectorAna Inés Navarro*, J. Camusso, J. C. Varvello, J. Arraigada, Austral University (Argentina)

10:48 – 11:12

Innovations in Agriculture and Sustainability: Transforming Agribusiness Through Regenerative Practices Maira Neto Zampiér Farias De Souza*, L. Garcia, AgriforLife; E. M. Campos, F. De M. Maia, Grupo Casa Bugre; C. V. Da S. Rodrigues, M. Rodrigues, Krilltech (Brazil) 

11:12 – 11:36

Cachaça Sôzé: An Example of Sustainable Innovation in the Global Market Julia Cavalheri Tittoto*, M. F. Neves, L. F. Martinez, G. F. C. Duarte, Harven Agribusiness School (Brazil)

11:36 – 12:00

The Contribution of New Technologies to Food Traceability Ricardo Bernardes de Barros Campo*, C. E. de F. Vian, PECEGE (Brazil)

Session 3C

Innovative Technologies  |  Room: Minerva Foods  |  Moderator: Natalia Moreno Viana

10:00 – 10:24

The Use of Microalgae in Bioinputs: Innovations and Opportunities for Smart AgricultureNatalia Moreno Viana*, J. J. Da Silva Jr., University of Brasilia; R. F. Souza, Federal University of Mato Grosso (Brazil)

10:24 – 10:48

Evaluation of Gene Edited Breeding Costs for Crop ProjectsRoberto Feeney*, Austral University (Argentina)

10:48 – 11:12

Benefits and Challenges of Adopting Bioinputs in the Brazilian Fruit and Vegetable Sector Lucas De Mora Bezerra*, M. G. Barbieri, M. Boteon, University of São Paulo (Brazil)

11:12 – 11:36

Implementing Regenerative Agriculture: Main Challenges Beatriz Papa Casagrande*, University of São Paulo; M. F. Neves, University of São Paulo and Harven Agribusiness School (Brazil)

Session 3D

Food Security & Policy Implications  |  Room: São Martinho  |  Moderator: Mzuyanda Christian

10:00 – 10:24

Determinants of Irrigation Scheme Participation, Intensity and Income Effects Among Farming Households in Ngqamakhwe, South Africa Mzuyanda Christian*, University of Mpumalanga; P. Jiba, University of ZuluLand, KwaDlangezwa; S. Mazwane, University of Mpumalanga, Mbombela; S. Zantsi, Agricultural Research Council Pretoria; S. V. M. Konyana, Walter Sisulu University (South Africa)

10:24 – 10:48

The Sustainability of the Coffee Production Chain: Dilemmas Between Commercial Expansion, Environmental Conservation and Social Enhancement Mariana Ugino*, M. F. Neves, V. Cambaúva, University of São Paulo and Harven Agribusiness School (Brazil)

10:48 – 11:12

Polo Sebrae Agro: Tackling the Challenges of Small-Scale Farming in BrazilFlavio Ruhnke Valerio*, Harven Agribusiness School; M. F. Neves, University of São Paulo and Harven Agribusiness School; D. P. De Abreu, Sebrae Goias (Brazil)

11:12 – 11:36

Mesoinstitutions and the Transition to Sustainable Food Systems: An Exploratory Analysis of the ‘Nerópolis Without Food Waste’ Program Ana Lídia De Souza Pelais*, Rede All4Food; V. L. Silva, University of São Paulo and Rede All4Food (Brazil)

11:36 – 12:00

Exploring the Sustainability Impacts of Agricultural Robots Across the Supply Chain: Insights from a Multi-Actor Approach Eleonora Catellani*, F. Ciccullo, Polytechnic University of Milan (Italy)

Session 3E

Consumer Markets & Preferences  |  Room: Sistema OCESP  |  Moderator: Ricardo Cerveira

10:00 – 10:24

Consumers of Organic Products in Brazil: Characteristics of a Retail Consumption Pattern Ricardo Cerveira*, C. F. Da Cunha, University of Campinas (Brazil)

10:24 – 10:48

Consumer Preference of Dual-Fortified Lentil Packaging in Bangladesh Eric Micheels*, R. Podder, A. Vandenberg, University of Saskatchewan (Canada); F. Md Yunus, Dalhausie University (Canada); M. Muhit, University of South Asia (Pakistan); I. Jahan, M. H. Al Imam, CSF Global (Bangladesh) 

10:48 – 11:12

Geographical Indication of Alta Mogiana: Attributes That Impact the Purchasing Decision Rubmara Ketzer Oliveira*, W. De C. Nunes, S. E. E. Bernardo, E. E. Spers, University of São Paulo (Brazil)

11:12 – 11:36

Inside the Minds (and Wallets) of Oat Milk Enthusiasts: Consumer Motivations, Preferences, and Price Sensitivity Juliano Marques*, A. Torres, F. Marques, K. Pivaral, Purdue University (USA)

11:36 – 12:00

Discrepancies Between Preferences and Purchases in the Pet Food Industry: Implications for Agribusiness Strategy Elaheh Rabiee*, A. Shanoyan, L. Hobbs, Jr., Kansas State University (USA)

Session 3F

Agricultural Manufacturing Opportunities  |  Room: AMAGGI  |  Moderator: Hernán Palau

10:00 – 10:24

Globe Tractors: Cannibalization of New Agricultural Equipment Sales During Volatile Market Conditions Trey Malone*, A. Olusanya, C. Tetzlaff, M. Deitz, C. Fiechter, Purdue University (USA)

10:24 – 10:48

Coplana: Growth Challenges and Improvement of Global Positioning for Agroindustrial Cooperative in the Peanut Chain Vinicius Cambauva*, R. Z. R. Bartholo, G. S. de Alcantara, Harven Agribusiness School; M. F. Neves, University of São Paulo and Harven Agribusiness School (Brazil)

10:48 – 11:12

Organizational Adaptation from the Emergence of Beef Export Quota 481 in Argentina Hernán Palau*, M. Á. Otero, S. Senesi, University of Buenos Aires (Argentina)

11:12 – 11:36

Reverse Logistics: Case Study of Ourofino Agrociência and Animal Health Henrique Tega Rossetti*, H. D. Delboni, M. E. R. Bosquetti, L. Borges, F. C. Braga, Harven Agribusiness School (Brazil)

11:36 – 12:00

Moolec Case Roberto Feeney*, Austral University (Argentina)

Session 3G

Agribusiness ESG  |  Room: SLC  |  Moderator: Tracy Bradfield

10:00 – 10:24

Pro-Environmental Claims Versus Carbon Realities: Behavioural Insights of Smallholder Mandarin Farmers in Nepal Rajendra Adhikari*, S. Subedi, B. Dent, R. Adhikari, University of Queensland (Australia)

10:24 – 10:48

Use Of Expert Opinion To Develop Phytophthora Blight Index: An Exploratory Approach Ankita Khatiwada*, Ram Acharya, New Mexico State University (USA)

10:48 – 11:12

Monitoring Land Use: A Framework for Evaluating Production, Environmental, and Socio-Economic Outcomes Tracy Bradfield*, Z. Turk, T. Hennessy, University College Cork; C. Buckley, E. Dillon, Teagasc (Ireland)

11:12 – 11:36

Empowering Connections: An Analysis of Women’s Networks in Brazilian Agribusiness Camila Benatti Mourad*, C. L. R. De Vita, L. A. M. de Castro, Institute of Management Foundation-FIA; R. S. Menezes, Federal University of Viçosa (Brazil)

Session 3H

Institutional Innovations & Value Chains  |  Room: Atvos  |  Moderator: Amanda Ferreira Guimarães

10:00 – 10:24

Redefining Cocoa Farming: Schmidt Agricola’s Journey to Modern Cocoa CultivationArthur Rossi Alvares Cruz*, University of São Paulo; M. F. Neves, University of São Paulo and Harven Agribusiness School; F. de S. Meirelles, F. de C. Kolya, E. D. Gianetti, University of São Paulo

10:24 – 10:48

Governing Specialty Coffee Value Chain Down the River: from Formal Mechanisms to Relational Contracts Among European Downstream Agents Amanda Ferreira Guimarães*, S. M. de A. Schiavi, State University of Maringá; J. A. Pereira, Federal University of Mato Grosso do Sul (Brazil); M. Bouroullec-Machado, University of Toulouse (France)

10:48 – 11:12

Contractual Arrangements as a Driver for Transforming Sectoral: The Case of the Dairy Sector in FranceAmanda Ferreira Guimarães*, State University of Maringá (Brazil); M. Dervillé, M. Bouroullec-Machado, M. Magrini, University of Toulouse (France)

11:12 – 11:36

ValueMart’s Dilemma: Procurement Strategies for its Fluid Milk Product LineMarshall Perkins*, T. Malone, B. Hamer, K. Forster, C. Fiechter, Purdue University (USA)

11:36 – 12:00

Plural Governance Strategies in Corn Bioethanol in Argentina: Adaptation and Resilience in the Face of Uncertainty and Asset Specificity Hernán Palau*, M. G. Pérez, S. Senesi, University of Buenos Aires (Argentina)

Concurrent
Workshops

Special Sessions  |  Room: Carmeuse

10:00 – 10:55

Case Study Methods WorkshopBernardo Piazzardi, Universidad Austral (Argentina); Susana Falcão, Fondation Ondjyla (Switzerland)

11:00 – 12:00

How to get your research published in the International Food and Agribusiness Management Review (IFAMR)Gregory Baker, Santa Clara University (USA)

Concurrent Workshops

Special Sessions  |  Room: Anfiteatro Citricultura

10:00 – 10:55

Innovation in Agriculture and Sustainability: The Campo Limpo System Success Model Marcelo Okamura, inpEV CEO

11:00 – 12:00

Farmdoc Academy: Bridging Academic Knowledge and Practice in Global Agribusiness Joana Colussi, Meredith Blumthal, Nick Paulson

Discover how Farmdoc Academy builds on 25 years of trusted insights from the University of Illinois to deliver practical, research-based education for agribusiness professionals. This session highlights its global reach, evolving industry focus, and role in addressing today’s agribusiness challenges through accessible, applied learning.

 12:00 – 13:30

Lunch

 13:30 – 15:30

Session 4

Session 4A

Agribusiness Sustainability  |  Room: Ourofino  |  Moderator: Ian Michael Trotter

13:30 – 13:54


13:54 – 14:18


14:18 – 14:42


14:42 – 15:06


15:06 – 15:30


Session 4B

Innovation in Agribusiness  |  Room: Massey Ferguson  |  Moderator: Julio Cortarelli

13:30 – 13:54


13:54 – 14:18


14:18 – 14:42


14:42 – 15:06


15:06 – 15:30


Session 4C

Agribusiness Sustainability  |  Room: Minerva Foods  |  Moderator: Ross Kingwell

13:30 – 13:54


13:54 – 14:18


14:18 – 14:42


14:42 – 15:06


15:06 – 15:30


Session 4D

Farmers Empowerment & Rural Development  |  Room: São Martinho  |  Moderator: Mapula Hildah Lefophane

13:30 – 13:54

Analyzing the Relationship Between Load Shedding and Chicken Meat Prices in South Africa from 2014 to 2022 Kegaogetswe Thokozani Baloyi*, H. M. Lefophane, K. T. Thaba, V. M. Mmbengwa, University of Limpopo (South Africa)

13:54 – 14:18


14:18 – 14:42


14:42 – 15:06


15:06 – 15:30


Session 4E

Institutional Innovations & Value Chains  |  Room: Sistema OCESP  |  Moderator: Antonio Carlos Lima Nogueira

13:30 – 13:54

Institutional Arrangements for Agricultural Supply and Land Access By Processors in the Bioenergy Productive Chain in Brazil Antonio Carlos Lima Nogueira*, Agrilogus Consultoria Empresarial (Brazil)

13:54 – 14:18

Returns and Volatility of Stocks in the Agrifood Sector: The Case of the S&P Food & Beverage Select Industry Index Mario Ortez Amador*, Virginia Tech; G. Mashange, University of Illinois Urbana-Champaign (USA)

14:18 – 14:42


14:42 – 15:06


15:06 – 15:30


Session 4F

Best Cases Finalists  |  Room: AMAGGI  |  Moderator: Tássia Gerbasi

13:30 – 14:10

ABPA: The Strength of Brazilian Animal Protein Supply ChainsTássia Gerbassi*, Harven Agribusiness School; M. F. Neves, University of São Paulo and Harven Agribusiness School; F. R. Valerio, Harven Agribusiness School; B. P. Casagrande, A. Z. Pfann, University of São Paulo; P. J. F. Toledo, São Paulo State University (Brazil)

14:10 – 14:50

Elytron Biotech: Artificial Intelligence for the Development of Biological Solutions Pablo Mac Clay*, A. Indart, Austral University (Argentia)

14:50 – 15:30

Automated Milking Systems: A Challenge and Opportunity for U.S. Midwest Dairy FarmersLuis Peña-Lévano*, L. Garcia-Covarrubias, University of California, Davis; S. Burney, University of Wisconsin-River Falls; J. Salfer, University of Minnesota; J. Clark, University of Florida; C. Escalante, University of Georgia (USA)

Session 4G

Consumer Markets & Preferences  |  Room: SLC  |  Moderator: Leonardo Porfirio Santos

13:30 – 13:54

Correlating Household Food Waste Habits in Mato Grosso Do SulLeonardo Porfirio Santos*, Y. Casagranda, A. B. C. de Lima, R. C. da Silva, G. A. Mascarenhas, P. L. P. da Silva, Federal University of Mato Grosso do Sul (Brazil)

13:54 – 14:18

The Quality Cues of Raw Beef and Consumer Visual Attention Sarah Ellen Eduardo Bernardo*, E. E. Spers, R. K. Oliveira, University of São Paulo; H. M. R. da Silva, São Paulo State University (Brazil)

14:18 – 14:42


14:42 – 15:06


15:06 – 15:30


Session 4H

Farm Management & Succession  |  Room: Atvos  |  Moderator: TBD

13:30 – 13:54


Session 4I

Agribusiness Governance & Strategies  |  Room: SLC  |  Moderator: Hernán Palau

13:30 – 13:54

Evidences of Plural Forms of Governance on Cattle Beef Retail Companies in Argentina Hernán Palau*, M. Trachta, S. Senesi, University of Buenos Aires (Argentina)

13:54 – 14:18

Market Power and Quasi-Rent Capture in the Dairy Agribusiness Subsystem of Lambayeque, Peru Hernán Palau*, J. C. D. Cubas, S. Senesi, University of Buenos Aires (Argentina)

14:18 – 14:42


14:42 – 15:06


15:06 – 15:30


Concurrent
Workshops

Special Sessions  |  Room: Anfiteatro Citricultura

13:30 – 14:25

Resilient Food Systems and Supply Chains in Emerging and Fragile EconomiesShahriar Kibriya, Texas A&M University (USA)

14:30 – 15:30


15:30 – 16:00

Coffee & Networking
Lobby

POSTER SHOWCASE

16:00 – 17:00

Keynote: Bridging Academic Findings with Agribusiness Needs
DabiPark Auditorium

Dr. Esteban R. Brenes brings a unique triple perspective as academic leader at INCAE Business School, former Secretary of both Agriculture and Livestock and Science & Technology for the Republic of Costa Rica, and Founder of bac&associates S.A. to explore how scientific discoveries can be transformed into profitable, scalable agribusiness solutions. This session examines the practical mechanisms, strategic partnerships, and policy frameworks needed to accelerate the journey from the academic bench to agribusiness success.

Esteban R. Brenes – Professor of Strategy and Agribusiness, INCAE Business School; President, BAC & Associates S.A. (COSTA RICA)

17:00 – 19:00

Welcome Reception – Festa Junina
Harven Business School


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